3 Reasons why Google+ is a Smart Tool for Your Business


When Google+ was introduced in 2011, it faced a lot of criticism among pessimist, specialists, media experts, tech giants and haters.

It appeared to be just another App seeking to displace the early arrivers in the space.  Despite this unhealthy publicity,  more users joined daily.

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Managing Reputation Risk

Reputation Management Concept on the Mechanism of Metal Cogwheels.
Photo Credit: krusecontrolinc.com

The quest to outwit the competitor for market share and dominance has its price, it seems we forget that footprints are left in the paths we’ve once walked in. Most of the time our actions influences those that we don’t have contact with or may never meet. Business leaders with guerrilla mind set may probably disagree. Continue reading “Managing Reputation Risk”

5 Smart Ways to Write an Enticing Hook

Writing a hook

Readers have overtime become impatient in reading as audio and visuals communicate in lesser time. Most have this pattern of closing web-pages they find uninteresting without scanning through for other relevant content. You’ll observe most readers are a bit impatient on web-pages compared to print. An average reader closes

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